We have been working uninterruptedly in Lima and in the main provincial cities of Perú (Trujillo, Chiclayo, Piura, Cajamarca, Huancayo, Cusco, Ica, Chincha, Arequipa, Tacna, Iquitos and Pucallpa). We have qualified and experienced personnel to manage qualitative and quantitative studies in the field. Personnel from GRM headquarters travel from Lima to each city to provide training and manage the project execution, with the operational personnel being local to each city, this guarantees that we have greater control and supervision of each study from start to finish.
GRM forms part of locally and internationally recognized associations, which allows us to align to the same code of ethics, transparency and methodological innovation.
GRM forms part of the largest network of international market research agencies – IRIS. Notably IRIS only allows a single market research agency per country and GRM is the exclusive representative in Peru.
GRM possesses significant expertise working with to local and transnational companies in the services and fast moving consumer goods industries.